YouTube Is For Kids

YouTube Is For Kids

I’m writing this to you from an airplane headed to Austin, TX where I’ll be attending the wedding of my dear friend and business partner – Adriene. You may have heard of her.
The past few weeks have been a blur of work, projects, and life.
In addition to the ongoing work with YWA and Musou, my son now has caught the YouTube bug and has started his own channel. I promised him I’d share the Marshmallow Cuties channel with you.
Keep in mind, he’s nine years old. I’ve been recruited to help a…

How I Start a New YouTube Channel (Part 1)

How I Start a New YouTube Channel (Part 1)

We are officially headed into the holiday season. This is always a busy time for pretty much any business. But if you’re in the health or fitness industry: January is prime time.
When a new year rolls around, people are ready to get back into shape. This is why our 30 Days of Yoga series has been such a huge success. This will be our tenth and final year for that series (more on that soon) and for the first time, we’re way ahead of schedule. This year I’m primarily involved in everything…

YouTube SEO is Dead

YouTube SEO is Dead

Several recent conversations and encounters had shaken my confidence in what I’ve been doing on YouTube. You may have picked up on some of this if you read my newsletter.  For the last few weeks, I’ve been hearing from countless people that YouTube SEO is dead. It’s over. It’s a waste of time. Everything on Google…

I Did 30 Days of Yoga

I Did 30 Days of Yoga

For the past 5 years, Yoga With Adriene has published daily videos in January. This started in 2015 with our first 30 Days of Yoga series. When we hatched the idea, YWA was still just a two-person company with Adriene and I doing everything. Back then, the channel wasn’t growing very fast. I think we still had less…